3 Female Founders, 1 Vision: Redefining Premium Alcohol Alternatives
Three female founders came together in Charleston to showcase a new category of premium alcohol alternatives — flavor-forward, better-for-you beverages designed to give you the...
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Why We Partnered with the Ferrari of Flavor Houses
We didn’t launch hightail to be just another THC drink. We launched it to be the best-tasting one. That’s why we partnered with global flavor...
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Founder’s Corner: The Flavor Tug-of-War — Building a Better-for-You THC Drink
In this Founder’s Corner, we share the science and sweat behind building Hightail—a preservative-free, shelf-stable THC drink. From solving pasteurization challenges to perfecting flavor and...
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